I aim to create what reflects more the image of the brand itself and its goals
Starting from its photo shoots , the marketing campaigns with all the social media content needed to promote the brand in its best way .
Image consultancy starts with the attitude, to attend the behavior, and to extend the communication evolving around the person's character, his status, and the frame he lives inside.
Because dress is becoming a code, to impress, in any context, whether social or professional, or even to improve one's self esteem, it became of primary importance to possess or to search for the keys to create one's self image, one tailored to suit yourself the best, to create the "wow" effect, a key impression for a larger than life image to stand out of the crowd and leave a lasting impression in people's minds.
That is the work I aim to achieve, because in the end, it's all about creating the best version of one's self along the path of life, and because as William Shakespeare says, "Life is a stage" and it is essential to know how to find the dress to fit best the role to be performed.
Biography
Into the world of Fashion
Starting my path as a fashion editor in 2001 , I switched to Maison Georges Hobeika to handle its Press,
communication,marketing and to handle the photo shoots in beirut and assist the runways in Paris during the couture fashion weeks.
After three years in this honorable house, I was drifted to "fashion" from its biggest door, I moved beyond the production house as a producer handling the photo shoots of " Plastic Magazine " the window designs of reputable brands such as kamishibai to end up collaborating with " cirque du soleil " creating a stand reflecting the image of the production house in a photo booth that kept a memorable picture for almost all the visitors of the show .
After few and several projects such as a shopping online mall for " al Khaligia " group I started my own consultancy.
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"do not accept the roles that society foists on you. Re-create yourself by forging a new identity, one that commands attention and never bores the audience. be the master of your own image... your character will seem larger than life."
— Robert Greene